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How to get more broker meetings using the Pay at Close presentation slides

Overview

This guide explains how to use the Pay at Close broker presentation slide deck to book and run broker office presentations. If you want to get in front of more agents, this is one of the highest-leverage moves you can make.

Pay at Close gives you a genuinely compelling offer to lead with.

Access the presentation here: Broker Presentation Slides – Pay at Close

 

Why This Works

Brokers and office managers have two primary KPIs: acquiring and retaining top agents, and total sales volume for the office. They care about anything that helps their agents close more deals, faster.

Pay at Close speaks directly to both. In a slower market, agents are increasingly worried about cash flow. When you walk in and say "your agents can order the best possible media package and not pay until the home sells," you're solving a real problem brokers are actively thinking about.

 

Step 1: Build Your Target List

Before you even open the deck, nail your list. This is the most important part of the process. Reaching the right person matters far more than having a perfect presentation.

Who you're looking for:

  • The office manager (the person who approves agent paperwork and runs the weekly meeting)
  • The broker of record (the licensed broker agents technically report to)
  • Whoever sets the agenda for the weekly agent meeting — this is your actual target

Two ways to build your list:

Path A — Warm intro through an existing agent relationship:
Ask an agent you already work with: "Do you know who sets the weekly meeting agenda? I'd love an intro — happy to discount your next shoot in exchange." An endorsement from a working agent is worth far more than a cold outreach.

Path B — Cold list:

  1. Search Google or Zillow for top-ranked agents in your area
  2. Find your state's real estate license bureau (every state publishes this publicly)
  3. Search the agent's license by last name to find their broker of record
  4. Find the broker on LinkedIn or the brokerage website

 

Step 2: Craft Your Offer

Don't lead with your gear, your quality, or your turnaround time. Lead with a question about Pay at Close framed around their agents' pain.

The core message:
"I know the market has been slower. Agents are waiting longer to get paid. I' offer Pay at Close, so your agents can order media and not pay until closing. Do you think that would be valuable to your agents?"

Pose it as a question asking for advice, not a pitch. People are more likely to engage when you're asking for their input than when you're selling them something.

The golden principle: When you want money, ask for advice. When you want advice, ask for money.

 

Step 3: Use the Pay at Close Slide Deck

Access the presentation here: Broker Presentation Slides – Pay at Close

The presentation is four slides and is designed to be short, visual, and data-backed. 

A few things that separate photographers who get booked again from those who don't:

  • Ask questions, don't pitch. "Do you think your agents would be interested in this?" outperforms a monologue every time.
  • Make the broker the hero. Your job is to give the broker something valuable to bring to their agents.  
  • Don't expect the first one to be perfect. Every presentation teaches you something. Adjust your offer and language after each one.
  • Go beyond email. If you want to stand out, reshoot the exterior of a top agent's active listing and bring it to the meeting. Ask: "Do you think these are better? I'd love your feedback." That kind of effort is rare and memorable.

 

Step 4: Follow Up with Data

Inside your Titus account, your dashboard will show listing performance data for every shoot.  You can see days on market compared to the local average.

Use this data to get your next broker meeting (or to re-engage an existing relationship):

"Hey, this listing I shot sold X% faster than the market average. Let's talk about your next listing."

This turns your portfolio from "look at my pretty photos" into "here's proof that I help your agents perform." Screenshot it and bring it to your next presentation.

To access this data:
1. Log in to your Titus dashboard
2. Click Projects in the left menu
3. Select a listing to view performance comparisons.